Shell Scheme Booth Design & Graphics

Shell scheme booth design is easier when graphics fit the organizer's walls. Choose one seamless print or separate panels sized to your booth, then send your panel specs for a free 2D mockup.

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800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience
Shell Scheme Booth Design & Graphics
800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience

Not sure which display fits your booth?

Get a free 2D mockup with your artwork — see exactly how it looks before you order. 7,000+ happy exhibitors.

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Not sure which display fits your booth?

What our customers say

4.9from 7,200+ reviews
What an amazing service. I was initially quite skeptical, but believe me, they delivered a great product. I got an 8x10 backdrop for my business. The print was so good. Not washed out at all. Please use them. It's worth the money.
Rhea RodriguesCanada
I ordered a 8.5 X 7.5 photowall. Amazing quality. We had a rush order and I personally spoke to Jennifer. She was amazing in organizing the mock, adjusted it based on my feedback and even gave constructive suggestions to make it better. The photowall arrived in time for my event. Overall very happy with the product quality and service. Thank you Backdropsource team and Jennifer specifically.
Ritesh DesaiCanada
The communication was very efficient and fast. I approved the mockup on June 1st at 10AM and I received my personalized flag on June 5th at 2PM. I don't know how they do that so fast. I live in Québec Canada and was expecting long production and delivery delays. Jeez, how wrong was I! The flag is PERFECT and way in time for the event! Thank you Backdropsource Canada!
Philippe ReidCanada
I have purchased several frames and tension fabrics; the process for acquiring these backdrops is super easy. The team is very helpful when needed. The product quality is great.
Carlo ACanada
Great quality service Was able to order quite a bit of tradeshow related materials from these guys and they over-delivered on quality and delivery.
TMS LightingCanada

What does a shell scheme booth need?

The organizer supplies the structure: aluminium posts, infill walls (often white) and usually a fascia board over the front. What it does not supply is anything that tells visitors who you are. That part is up to you. For most exhibitors it comes down to one decision: cover the walls with fabric trade show booth graphics, or leave them bare and lean on a banner stand or two.

Fabric tends to win, even over rigid trade show booth panels. It sits flush against the walls. It also folds down, so a full set travels in a single box. Our graphics are graphics only, though. The posts and walls stay with the organizer, so what you order is the printed skin that turns a plain white shell into your stand.

Which graphics fit your booth size and layout?

Start with two details from your exhibitor confirmation: the footprint (width first, then depth) and how many sides are walled. A back wall alone suits an open-sided space; an L-shape covers the back and one side, which is typical on a corner; a U-shape wraps the back and both sides.

Our booth-size sets are built from separate fabric panels, each roughly 3 ft wide and the full height of the wall, so the number of panels grows with the footprint and the layout. The table shows how that works across four of the sized sets. A 10x6.5 ft set is also available in this collection if your space is shallower.

Graphics setFootprintBack wall aloneL-shape (corner)U-shape (centre)
10ft x 10ft Booth Graphics10 x 10 ft3 panels6 panels9 panels
13.2ft x 10ft Booth Graphics13.2 x 10 ft4 panels7 panels10 panels
16.4ft x 10ft Booth Graphics16.4 x 10 ft5 panels8 panels11 panels
20ft x 10ft Booth Graphics20 x 10 ft6 panels9 panels12 panels

Seamless or separate panels: which look suits your stand?

Separate panels follow the rhythm of the shell itself, one graphic per infill wall. That makes them forgiving. If a post sits slightly off where you expected, only one seam is affected. You can also give each panel its own job, say your logo on one wall and a product shot on the next.

The Full Coverage Seamless Graphics take the opposite approach. One continuous print runs across the walls, so a panorama or a long headline reads without breaks, which can make a modest shell scheme stand look far more finished from the aisle. It comes in 15 footprints at a standard 7.5 ft height: 6.5x6.5, 10x6.5, 10x10, 13.2x6.5, 13.2x10, 13.2x13.2, 16.4x6.5, 16.4x10, 16.4x13.2, 16.4x16.4, 20x6.5, 20x10, 20x13.2, 20x16.4 and 20x20 ft.

Neither option is better in every case. Good shell scheme booth design usually starts with that choice: seamless suits image-led branding, while panels may suit a booth that needs to say several different things.

How do you make sure shell scheme graphics fit?

Shell systems are not identical from one venue to the next. A space sold as 10 x 10 at one show may not quite match a 10 x 10 at another. Panel widths differ a little. So do post positions. Gaps that small are behind a lot of fitting problems. Before you approve artwork, check the exhibitor manual for the exact size of the shell scheme panels and how many walls you will have.

Many shows list sizes in metres. As a rough guide, 10 ft is about 3 m, 13.2 ft about 4 m, 16.4 ft about 5 m and 20 ft about 6 m. No confirmed figures yet? You can still start the design and approve it once the organizer sends them. And if your footprint does not match any of the sized sets, the seamless option covers more sizes.

How does the layout change what you spend?

Each product page shows the price for every layout. The main driver is simple: fabric area. A U-shape needs two to three times as many panels as a back wall alone in the same footprint, and larger footprints add panels on every side. Some sets also offer a printed fascia for the name board above the opening, which adds a little more.

Working to a tight budget? A back wall alone is often enough on an open-sided space, where the side walls are barely seen. On a corner, an L-shape tends to earn its cost, because the second wall faces the busier aisle. Coming back to a show with the same panel sizes usually works out cheaper still. Reuse what you have, or order replacement graphics for just the wall that needs a new message.

How does ordering work?

Choose the set and layout, then send your artwork with your booth size and panel details. You can request a free 2D mockup to see the design on your walls, and nothing prints until you approve the proof. Read that proof slowly, especially phone numbers and web addresses, because custom-printed graphics cannot be returned once the proof is approved. The production lead time is listed on each product page, so plan backwards from your move-in date, not the opening day.

The panels attach with Velcro stitched along the back, so no tools are needed on site. Graphics are dye-sublimated onto fabric, PVC-free options such as 600D eco polyester are available where listed, and if we make a print error, we reprint it free. We have been printing exhibition graphics since 2004, and one piece of advice holds at almost every show: confirm the panel sizes before anything else.

If your space turns out to have no walls at all, a freestanding kit may suit it better. Our trade show booth displays include complete kits with their own frames, so you are not relying on the organizer's structure.

Frequently Asked Questions

What is a shell scheme booth at a trade show? +
A shell scheme booth is a ready-built space where the organizer supplies the walls, usually aluminium posts with infill panels, often with a fascia and basic lighting. Exhibitors add their own branding, and printed graphics sized to the panels are the usual way to do it.
What size are shell scheme panels? +
There is no single standard, because panel widths and visible heights vary by venue. Our separate-panel sets use panels roughly 3 ft wide, and the seamless option is made at a standard 7.5 ft height. Confirm the exact sizes in your exhibitor manual before you approve artwork.
What is the difference between seamless graphics and separate panels? +
Full Coverage Seamless prints one continuous image across your walls and comes in 15 footprints, from 6.5x6.5 to 20x20 ft. The booth-size sets use separate panels, one per wall section, and are made for 10x6.5, 10x10, 13.2x10, 16.4x10 and 20x10 ft booths. Choose seamless for one uninterrupted image, or panels for separate messages on each wall.
Is the booth frame included? +
No. These are graphics only. The organizer supplies the shell scheme structure, and our fabric attaches to it with Velcro, without tools.
Can I reuse shell scheme graphics if my next booth is a different size? +
If the next show uses the same footprint and panel sizes, you can use the same graphics again. If the dimensions change, the panels may not fit cleanly. In that case, order replacement graphics in the new size, which also lets you refresh your message.
Will the graphics damage the organizer's walls? +
That depends on how graphics are attached and on the organizer's rules. Many exhibitor manuals say what can and cannot go on the panels, so compare those rules with the Velcro mounting before you order, and ask us if your show has specific restrictions.
How do shell scheme sizes in feet convert to metres? +
Approximately, 6.5 ft is 2 m, 10 ft is 3 m, 13.2 ft is 4 m, 16.4 ft is 5 m and 20 ft is 6 m. The standard 7.5 ft height is about 2.3 m. If your exhibitor manual lists metric sizes, send them with your request so the mockup reflects your actual walls.
Can I add a printed name board above the booth? +
Some of the booth-size sets offer an optional printed fascia for the name board above the opening. Check the options on the product page for your booth size.