SEG Pop Up Displays, Media Walls & Counters

A SEG pop up display looks premium, sets up without tools and travels in one bag. Compare straight, curved, showcase and TV mount styles plus pop up counters, then get a free 2D proof.

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800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience
SEG Pop Up Displays, Media Walls & Counters
800+ Products available
50,000+ Orders
30+ Countries
22+ Years experience

Not sure which display fits your booth?

Get a free 2D mockup with your artwork — see exactly how it looks before you order. 7,000+ happy exhibitors.

Talk to an expert
Not sure which display fits your booth?

What our customers say

4.9from 7,200+ reviews
These are great, I love the light box and the ability to change the screens with in seconds to make it more user friendly.
Scott CrossUSA
My first time using Backdrop source and so far they have been a pleasure to work with. They have been extremely helpful throughout the process. Definitely give them a chance.
James ShevlinUSA
Wow! My banner added new life to my exhibition. The quality of the print was great and the cool bag that the pieces came in made it even more professional.
Merze Tate ExplorersUSA
I cannot thank you all enough! The backdrop arrived today and the front and back look beautiful! The colors are crisp and rich and look far better than I had expected! I will go nowhere else for future work! Backdropsource is the best! A+A+A+
Robert .BUSA
Customer service above and beyond. Product better than what was pictured via the website. Top notch service, I received it within a week WITH standard free delivery. Only using them from now on.
Josh NevilleUSA

Which SEG Pop Up Display Suits Your Booth?

A SEG pop up display pairs a collapsible frame with a dye-sublimated fabric graphic. The graphic has a silicone edge that presses into a channel around the frame. The fabric pulls taut for a clean, seamless look. That is why many exhibitors switch to SEG when a vinyl banner stand or older tension fabric wall starts to look tired in front of prospects.

Start with the job the display needs to do at your show, not with the size:

  • Brand backdrop only: the SEG Popup Straight Media Wall or the SEG Popup Curved Media Wall.
  • Products or video on show: the SEG Popup - Internal Showcase with Recessed Led Ring, or the SEG Popup Display with TV Mount & External Shelves.
  • A surface at the front of the booth: the SEG Fabric Pop Up Counter or the SEG Fabric Backlit Pop Up Counter.

Every display arrives complete with frame, printed graphic and carry bag, and assembles without tools. You are not sourcing parts separately before the show. Prices below are for a complete display with frame and printed graphic. If you already own the frame, the media walls and counters can also be ordered as a replacement print only.

ProductBest forPrice
SEG Popup Straight Media WallA full branded backdrop on a tight budgetFrom CAD 925
SEG Popup Curved Media WallA wraparound backdrop that frames the boothFrom CAD 1,444
SEG Popup Display with TV Mount & External ShelvesRunning video and placing products or brochuresFrom CAD 1,071 (with TV mount from CAD 1,273)
SEG Popup - Internal Showcase with Recessed Led RingSpotlighting physical products inside the wallFrom CAD 1,250
SEG Fabric Pop Up CounterWelcome desk or demo surfaceFrom CAD 1,174
SEG Fabric Backlit Pop Up CounterAn illuminated front-of-booth focal pointFrom CAD 1,537

Reading the Size Grid: 1*3, 2*4, 3*3 and More

The numbers in each size name describe the frame grid. The first number is panels wide and the second is panels high. On the straight media wall, each step adds roughly 2.5ft: 1 wide is 2.5ft, 2 wide is 5ft, 3 wide is 7.5ft and 4 wide is 9.8ft. Heights follow the same pattern: 5ft, 7.5ft or 9.8ft. Every media wall in this collection is 1.3ft deep, so depth will not change your floor plan between models.

Matching the grid to your booth

  • Standard 10ft-wide inline booth: choose a 4-wide frame. The straight 4*3 is 9.8ft W x 7.5ft H. The curved 4*3 measures 10ft W x 7.5ft H.
  • Need walking room or space for a banner: a 3*3 wall at 7.5ft wide leaves space at one side for a counter, a stand or a person greeting visitors.
  • Small spaces and accent walls: the 1*2, 1*3 and 1*4 straight walls are 2.5ft wide. They work beside a main wall or in a narrow retail pop-up.
  • Height check: 4-high frames stand 9.8ft tall, or 10ft for the curved 3*4. Check your show's height rules and the venue ceiling before choosing the taller option.
GridStraightCurvedShowcaseTV Mount & Shelves
1*2Yes–––
1*3Yes–Yes–
1*4Yes–YesYes
2*2Yes–––
2*3Yes–Yes–
2*4Yes–YesYes
3*3YesYesYesYes
3*4YesYesYesYes
4*3YesYesYesYes
4*4Yes–YesYes

Straight, Curved or Showcase: Is the Upgrade Worth It?

It is easy to overspend on features you will not use at the show. Weigh each format against what actually happens in your booth.

Straight media wall

The SEG Popup Straight Media Wall gives you the widest choice of sizes. It suits most first-time exhibitors and agencies ordering for a client. If your message is a logo, a headline and a few visuals, this format delivers a polished backdrop for the least outlay.

Curved pop up display

The SEG Popup Curved Media Wall wraps slightly around the booth space. This makes the booth feel more enclosed and adds visual depth in photos. It comes in 3*3, 3*4 and 4*3. Choose it when your booth sits in a busy aisle and you want it to stand apart from flat neighbouring walls.

Showcase and TV mount versions

The higher-priced formats earn their cost only if you will use the features:

  • Internal Showcase with Recessed Led Ring: worth it when a physical product is your hook, such as cosmetics, packaged goods or tech accessories. The lit recess draws eyes to the item rather than to the graphic alone.
  • TV Mount & External Shelves: worth it if you run a demo reel or presentation loop and need somewhere to place samples or literature.

If neither applies, a straight wall plus a counter usually gives a stronger result for the same budget.

Adding a Pop Up Counter

A counter turns a backdrop into a working booth. It gives staff a place to stand, scan badges, demo a product or rest a tablet. It also marks the front edge of your space without blocking the view of your media wall.

  • SEG Fabric Pop Up Counter: from CAD 1,174. Available at 3.3ft W x 3.3ft H x 1.2ft D for a single staffer, or 6.5ft W x 3.3ft H x 1.2ft D for two people side by side.
  • SEG Fabric Backlit Pop Up Counter: from CAD 1,537. Comes in one size, 3.3ft W x 3.3ft H x 1.2ft D, with LED lights included. The graphic glows from within, which makes the counter a backlit fabric pop up display in its own right.

For a 10ft-wide booth, a 3*3 wall with the 3.3ft counter keeps the layout open. A 4*3 wall with the 6.5ft counter gives a fuller, more structured front. Print the counter to match your wall artwork so the booth reads as one design.

Print Quality, Proofing and Planning Around Your Show Date

Colour, wrinkles and deadlines are the usual worries with an online order. Here is how each one is handled.

  • Print: graphics are dye-sublimation printed on fabric, so colour sits in the material rather than on top of it.
  • Proof first: request a free 2D mockup preview before anything prints. Nothing prints until you approve it.
  • Fast start: production begins within 24 business hours of proof approval.
  • Protection: print errors are reprinted free. Standard, non-custom items can be returned within 7 days of delivery if unused and in original packaging.
  • Reuse: order a replacement graphic for your existing frame when your branding or campaign changes.

A simple ordering plan

  1. Choose your format and grid size against your booth footprint.
  2. Request the free 2D mockup, or ask for artwork help if you only have a logo.
  3. Approve the proof as early as you can, since production is triggered by approval.
  4. Contact support with your show date to confirm delivery timing to your Canadian address.

Have more product-specific questions? See the FAQs below.

Frequently Asked Questions

What size SEG pop up display fits a 10x10 booth? +
For a 10x10 booth, choose a 4-wide frame. The straight media wall in 4*3 measures 9.8ft W x 7.5ft H, and the 4*4 adds height at 9.8ft tall. The curved 4*3 is 10ft wide. If you want floor space beside the wall for a counter or a greeter, a 3*3 frame at 7.5ft wide is the more comfortable fit.
What do sizes like 2*4 or 3*3 mean on a pop up media wall? +
The first number is how many frame panels wide the display is, and the second is how many panels high. On the straight wall, a 2*4 is 5ft wide by 9.8ft tall, and a 3*3 is 7.5ft square. Each panel adds roughly 2.5ft, which makes it easy to work out how a size will sit within your booth.
Is a curved pop up display better than a straight one? +
A curved pop up display is not better, just different. It wraps slightly around your space, adds depth and stands out from flat walls in a busy aisle. A straight wall offers more size options and costs less, from CAD 925 against CAD 1,444 for the curved version. Choose curved when standing out matters more than budget.
What is the difference between the backlit pop up counter and the standard pop up counter? +
The backlit counter lights the printed fabric from inside with built-in LEDs, so it glows and draws attention at the front of your booth. The standard counter uses the same seamless SEG fabric look without illumination. The standard counter starts from CAD 1,174 and comes in 3.3ft or 6.5ft widths. The backlit counter starts from CAD 1,537 and comes in one size, 3.3ft W x 3.3ft H x 1.2ft D.
Which sizes does the SEG pop up display with TV mount come in? +
The SEG Popup Display with TV Mount and External Shelves comes in 1*4, 2*4, 3*3, 3*4, 4*3 and 4*4. The 1*4 and 2*4 options stand 9.8ft tall, while the 3-wide and 4-wide versions suit full booth backdrops. You can add up to 4 external shelves. Pricing starts from CAD 1,071 without a TV mount, or CAD 1,273 with one.
Does the showcase pop up display need power at my booth? +
Yes. Plan for an electrical outlet if you choose the Internal Showcase with Recessed Led Ring, because the LED ring lights the product recess. Many shows charge separately for booth power, so order it early with your exhibitor services. Confirm the lighting details on the product page before the show so you know exactly what to request.
Can I use a straight media wall and a pop up counter together? +
Yes, pairing a straight media wall with a pop up counter is one of the most popular inline booth layouts. A 3*3 wall with the 3.3ft counter keeps a 10ft booth open and easy to walk into. A 4*3 wall with the 6.5ft counter gives two staff members room to work side by side.